On Thursday evening, amid swirling speculation regarding a shooting at Brown University, the network's Kaitlan Collins used social media, pointing out the conflicting information and directing people to her network’s 9pm newscast.
Even though the network is hardly a flawless news source, her message rang true for a lot of people. It remains one of the outlets where there exists fact-based and mostly trustworthy reporting – notably during fast-moving events like the one taking place near a New Hampshire storage facility.
A Vulnerable State During a Business Struggle
However CNN, now four and a half decades old, finds itself in a precarious state as two huge media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the future of CNN has turned into a high-risk game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“Here is one more case of the fundamental flaws with origins in many years of policy decisions,” said Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Penn.
The debate about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a more important point.
“The narrative is crafted as a corporate drama with powerful individuals as the central actors, but there is hardly any discussion of the societal benefit,” Pickard added.
A Further Factor: Donald Trump
The network's predicament is made more complex by Donald Trump’s opinions about a network he has frequently denounced as perhaps his primary “fake news” foe.
Recall the cries of “CNN sucks!” at his rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is part of why he appears to favor Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to prefer that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that historic news network.
A Possibility of Continued Instability
Notably, if Netflix prevails, CNN and other cable outlets would first be carved out into a separate entity. That would be a relief to many at the network, but it’s hardly a guarantee of stability. That arrangement could position CNN for another sale. It never ends.
In the view of Timothy Wu, much of this is against the law, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should block both deals.
“Each proposed deal would be detrimental to the country, and both should be opposed by the government,” Wu argued.
The Fundamental Challenge and a Way Ahead
Whatever happens with this particular battle, the underlying crisis endures.
“What we have now is a very structure that undermines democracy, but we shouldn’t give in to learned helplessness,” Pickard said. Regulatory choices – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and new policy decisions can fix it.
Will that happen in an era where the head of the FCC will not confirm that the agency is independent? Overhaul is very unlikely now, but that should not imply it will be impossible forever.
Initiatives that bolster independent news organizations, reinforce local journalism, finance public media, and outlaw the consolidation of media power in a handful of hands are within reach – they are essential for a healthy democracy.
Regarding media ownership, size does not equal quality. And news organizations including CNN must not be tools in the most recent merger game.